
Yesterday’s game once again proved that Super Bowl Sunday is more than just a football match between the NFL’s best but it’s also an advertising spectacle. With a 30 second spot costing about three million dollars, major companies use the opportunity to display their finest products and favorite ads. The usual cast of characters (Budweiser, Snickers, Doritos) made their annual appearance, but from our point of view, the Shape-Ups Sketchers ad was the real stand out of the bunch.
We approve. Shape -Ups is a revolutionary shoe: supposedly, the shoe’s design (a U-shaped bottom) works to stimulate your muscles. Consequently, you are able to build lower body strength simply by walking. In terms of its elder friendly features, the Shape-Ups are quite impressive. The box toe area is very wide and comfortable, giving your toes room to breathe. The design helps to relieve knee and joint stress. The sole is slightly unstable, which is actually beneficial though because that set up helps to activate your core and balance muscles.
Now, we are not recommending this shoe to a senior with frail bones who is prone to falls but rather someone who currently lives an active lifestyle. Shape-Ups cost around $100.00; it may take awhile to get used to the shoe’s feel but it an investment that will likely pay off.

The RC46 clock radio by RCA is the perfect companion in the morning. This alarm clock rates high in all the major categories. Throw in its' affordability, and this is one of the better ones out there.
A simply snazzy alarm clock. The Electric Alarm Clock from Elgin gives you 7 different display colors to choose from.
The iC172 iPod dock alarm clock radio by Emerson features more than an iPod docking station. It features an integrated LCD projector which allows you to project the time in LARGE numerals onto your wall or ceiling. The large projected display is ideal for anyone who has poor vision or a difficult time seeing without the aid of eye glasses.
Wake to your docked iPod, the radio, or--if you must--a classic buzzer alarm. Whichever you choose, a gradual alarm feature gently raises the alarm volume, so it's not too jarring. Great options and features on a great alarm clock.
Newly designed for 2010 with a bigger display and bigger sound, the iP90 represents the latest in iHome's #1 clock radio franchise. Made to charge, play and wake to iPhone/iPod, it has many great features including a remote, AM/FM pre-sets, dual alarm, Time Sync, 7-5-2 alarm settings and more.
With a unique wedge design and silver case with a blue lens cover, the Sharp SPC019F Red LED Alarm Clock with a Wedge Style Case will add a dash of color and flair to your bedside table. A red 0.6-inch LED display ensures that you'll always know exactly what time it is, and an alarm with a snooze feature means that you can catch a few extra winks before starting your day.


